CHALLENGE: For over a century, Barrett Moving & Storage had been making moving easier for its customers. But now it was time to give their business that extra something. Barrett wanted to replicate their in-person customer service online - they needed to provide tools and resources through their web site and increase online visibility.

THE RESULTS:

Functional and aesthetic web site. ArcStone came up with a high-impact design, informative content, and multifaceted tools and resources. The new site allows customers to request quotes, check delivery status 24/7, and file claim reports.

Search engine rankings. When Barrett came to ArcStone, they ranked on page one of Google for only 5 targeted keywords (apart from its brand name). Now Barrett ranks on page one of Google for 32 targeted keywords and 70 page one keyword results across the 5 most popular search engines.

Increased traffic. Previously, Barrett relied on Pay Per Click traffic to capture non-branded searches. Now Barrett no longer needs to pay for a Pay Per Click campaign because they rank well in natural search results.

Consulting. The payoff for both Barrett and Arcstone was the relationship forged. ArcStone didn't just design, write, host, and so on – we take the time to consult with Barrett and provide continuing support and advice.

Return. Barrett's online leads have surpassed any other means of lead generation. Not bad, especially considering the hefty price tag on some of those traditional print methods!

ArcStone took the time to understand our business, our markets, and our customers. They built us a site that drives business to our company, and offers real value to our customers.
- Laura Langer, Barrett Moving